Web design Santee keeps on evolving. Before all you needed was a simple static site with basic info about your website. After the birth of smartphones, you needed two versions of your website; a mobile version and a desktop version. Today, what you need is a responsive web design. This is a web layout that adjusts itself automatically to fit any screen it is being viewed on. Although this method of web development has been around for almost a decade now, not many people consider it. If you are one of those people, understanding the benefits of having a responsive web design might help you reconsider.
Cost effective
Running two versions of your website can be expensive and time consuming. This is because you have to handle maintenance twice. What is more is that having two versions of your website increases the risk of duplicate content which can lead to negative SEO. These are not problems you can expect to deal with when using a responsive web design. As a web designer Santee, you will only be running one website. This means tremendous time and money saving.
Better web traffic
More than 60% of the visitors you will get on your website will come from mobile users. This is according to data from InMobi. This means having a mobile friendly website will help you accommodate more visitors. What is more is that in 2014, Google made upgrades to its algorithm which gives ranking priority to websites with mobile friendly websites.
Improve SEO
In addition to the new Google algorithm update, having a responsive web design Santee will boost your overall ranking. When mobile users land on a website that is not mobile friendly, they will quickly click away. This is registered as bounce rate. A high bounce rate will impact your online reputation thus leading to poor ranking.
Improved user experience
Nobody wants to keep scrolling left and right to read something online. This is what you get with a website that is not optimized for mobile. A responsive web design will adjust to fit perfectly in any screen it is being viewed on. It will also load faster. This will lead to improved user experience. Needless to say, a better user experience will lead to more traffic and more sales.
Less time spent in marketing
Last but not least, it is good to note that having a responsive web design will save you time that would have been used in marketing. The reason for this is because you will only be marketing a single website.
There are so many reasons why you need to invest in a responsive web design. However, you should not hire just any web designer Santee to help with that. Make sure the person you hire has experience creating mobile friendly websites.
