If you have done your research on web design Santee, you probably have come across the phrase, ‘content is king’. This is because you can have the best looking website in the world but if it doesn’t offer quality content it will fail. The only reason people come to your website and stay on is because you are offering great content.
Importance of good quality content
Every web designer Santee knows that visitors are not interested in your 3 pixel or 5 pixel borders. They want to gain something from your website and that is only made possible by the content. Yes visitors appreciate a great user interface but not more than great content. The majority of websites that register a high bounce rate is mostly because of poor content. No visitor will want to go back to a website that offers no value to them.
Quality content will keep visitors on your website longer and even compel them to share your content even more. Regardless of how good looking your website is and how fast it loads, content will always remain king at the end of the day. There are two types of web content; text and media
Text
Text is what makes up the biggest part of most websites. Text is seen in both images and in text blocks. The best text is one that has been written for the web rather than being copied and pasted from other print sources. Great text content will also have quality links to help visitors get more information and also be able to take action such as contacting you or placing an order. Text must also be optimized for search using both short tail and long tail keywords.
As you work on your text content, remember that most people hate reading large blocks of text. Make use of catchy headings, subheadings and also use bullets and lists. Highlighting the important parts will also ensure readers understand what you are trying to say. To further improve your web design Santee, you must make use of white spaces.
Media
This includes images, animations, sound and videos. In the past it was referred to as multimedia. Although media is important, you have to use it in moderation else it will cause your website to be sluggish. You must also avoid using videos and audios that auto-play; they can be distracting. Last but not least, in order not to affect the load speed of your website, you should upload videos on video sharing sites and embed them on your website instead of uploading them directly to your website.
The quality of your web content will determine the success of your website. Ask your web designer Santee for advice on how to use media.
