Web design Santee requires that you keep up with the trends. There are so many changes taking place in the realm of web development and online marketing. It is your duty as a web designer to implement these changes and embrace the best practices in web development. As the year kicks off, the purpose of this post is to educate you on the top trends that you ought to embrace from now onwards.
Mobile first
In the past decade, mobile technology has advanced significantly. We are living in the age of mobile devices where most of the Internet searches are done using mobile devices. With that in mind, you have to keep mobile first as a web designer Santee. Over 60% of the traffic you will be getting will come from mobile users. Don’t lock them out.
In addition to that, it is important to note that search engines, with Google leading the way, are giving priority to websites with a mobile friendly design. What this means is that having a mobile friendly website will improve your ranking. Google actually ranks mobile searches differently.
Custom illustrations
One thing you cannot afford to do as a web designer Santee this year is to use stock photos for all your illustrations. This might have worked in the last few years but it is definitely time to change. People can now tell fake from original. If you rely too much on stock photos, your website will look doctored and that will hurt your reputation. Whenever possible, you must use custom illustrations. If you sell clothes, take photos of your products and use them on your website. Don’t download random photos online and use them.
High quality content
Another thing you will have to invest more resources in is the content. People come to your website to gain more knowledge. In addition to ensuring that you have the best web design Santee, you have to ensure that your website has the best content. High quality content will keep visitors coming back and also boost your search engine ranking. Post original content and follow all the SEO rules more so when it comes to link building and keyword density.
Less clutter
Last but not least, your website this year should be clean. No more clutter. Quit beating about the bush when introducing something and go straight to the point. The busy day schedules of people today don’t allow them to spend too much time reading texts. Make use of explainer videos and add subheadings and lists in your text content.
