Even as you plan your amazing web design Santee, your main goal has to be creating a website that drives more clients to your business. This is never an easy thing to do. There are so many websites that never boost business. The last thing you want is to end up with such a website. To funnel clients through your website, you need to promote your website extensively. Here are the best methods you can use.
Paid search campaigns
Your web designer Santee will recommend organic SEO. As much as this will bring great results to your website, it is not the only option you should consider. You need to combine this with paid search campaigns. Organic SEO should be long term and consistent strategy but you also need to use paid campaigns. The best one is PPC (pay-per-click). Regardless of your budget, you will find a package for you. You can pay as little as $500 or as much as $5,000 or more. The best thing about paid search campaigns is that they don’t take as long as organic SEO for you to see results. Your website will be indexed much faster.
Retargeting Ads
This campaign helps optimize your brand to visitors who have already been on your website. With this you need to make use of cookies. Once the cookie has been installed on the computer of the visitor, he will be shown your ads when browsing the internet. Retargeting ads help you stay on top of mind of potential clients.
Social media marketing
You cannot afford to ignore the social media in this day and age. An experienced web designer Santee will include links to your social media so that visitors can easily connect with you on your social media pages. You should also add a link to your website on your social media pages. You should also consider paying to promote your social media content on social media. Facebook charges between $150 and $300 for this.
Email marketing
Don’t forget to build a mailing list. Email still works. You need to send announcements about your website and new products or service through email. Make sure you use an email that has a professional design and one that matches your brand. You should also use the email to send newsletters, hot deals, white papers and anything that can benefit your visitors.
Other great things you should consider doing is publishing a press release, including the link of your website in your business cards and making clients aware of your website in company events. The more people learn about your website the more traffic you will get and the more leads you will capture.
