Author: Tim K

A web designer Santee is charged with the responsibility of creating a website that is not only user-friendly but one that brings more business to the company. If you create a remarkable website with zero conversions, then you have failed as a web designer. Considering creating a successful website is a tall order, it pays to dig deeper into web development before you get started. You must keep up with the trends and keep an eye on what other web designers are doing to create amazing websites. Here are some of the important things you ought to think about when creating your website.

Mobile users
Studies have shown that more than 60% of the traffic getting to websites is from mobile users. Google is even giving ranking priority to websites with mobile-friendly designs. With that being said, as you work on a web design Santee, you have to think about mobile users. The good news is that you don’t need to create two versions of your website; desktop and mobile versions. All you need is a responsive web design that adjusts itself to fit any screen it is viewed on.

Local search
Yes targeting the national and international clients is a good thing but you must never forget about your immediate clients. The best thing about focusing on local searches is that you get to beat the competition drastically. For local searches, you need to use the name of the region you serve.

Testing
There is no website that is ever completely done. Changes keep on being made. Search engines keep on revising their algorithm and it is up to you to keep up with these changes. That is why you need to keep testing your website. Search for errors and fix them. Your content must also be updated regularly not only with the best keywords but with informative content.

Reputation management
You will always have enemies. That is why you need to ask an experienced web designer Santee to help you with reputation management. There are many tools you can use to track your online reputation. These tools can be added to the social media marketing section so that you have an idea on how your brand is fairing. If there are many negative reviews, you will have to act on the credible reviews and replace the negative searches with positive ones in search engine results.

Building a website is a continuous process. You have to keep improving it so that you have a better competitive edge against your competitors. What is more is that you need to keep up with the trends. New and better ways of doing things keep on coming up. Don’t be left in the dark.

Web designer Santee

Web design Santee is not all about using the best content management system and installing the most attractive theme. There is more to web development than that. You have to think about the domain name, hosting, content and many other things. The purpose of this post is to discuss the three requirements that are largely ignored in web development.

Search engine marketing
It is obvious that you will not get any visitors to your website if they don’t know about it. You can’t simply rely on word of mouth either when promoting your website. You want people interested in what you have to offer to find you. This is made possible by search engine marketing. One crucial point you need to remember as a web designer Santee is that search engine marketing is not all about the keywords. The web layout will also have a part to play. For example, in ranking, Google favors websites that have mobile-friendly designs. You have to invest in an intuitive web design and also ensure it is mobile ready.

When working on your website, you have to write everything down. Start by understanding the search engine marketing requirements then compile a list of the things you will do to optimize your website. Some important things you should do include paid marketing, organic SEO, link building and other things like video transcripts and picture captions.

Usability
It is good to think of this point as user experience. Yes you are designing a website that reflects the ideals of your website but you also have to build a website that is enticing to the users. Web design has to be done with the users in mind. What this means is that you have to create a layout that is not only search engine optimized but one that is intuitive. Users should not have to guess where they can find certain information. Everything needs to be axiomatic. Keep up with the trends in web development.

Social media marketing
Virtually everyone you know is on social media. You need to assume that even your target audiences are on social media. The first step you should do as a web designer Santee is to incorporate social media in your website. Add social sharing icons. You also need to setup social media profiles on popular social networking sites like Facebook and Twitter. Social media marketing will boost credibility.

The above are the main things you need to do when planning your website. Never take corners. Put your customers first. You also need to brush up on the web design requirements and trends in web development.

Web design Santee

The goal of a web designer Santee when it comes to web development is to create a masterpiece that is not only beautiful but one that benefits the bottom line. Considering the level of competition that exists, it is close to impossible to come up with something unique today. The good thing is that you don’t really need to reinvent the wheel but rather improve on what already exists. In web development, keeping up with the trends is the best place to start. In this post, we shall be examining the key trends you need to keep an eye on in 2018.

Bright and bold engaging photographic content
With advancements in monitors, color saturation and brightness, the images you use in your web design Santee must not be boring. Whether the images will be viewed on a computer screen, a smartphone or a smart TV, how good looking they are will impact the reaction of your audience. This year is hence a good time to start investing more in engaging high quality photographic content.

Polished web applications
About a decade ago, not many people knew a lot about web applications. They assumed the bugs were things that were inevitable. Today, times have changed. Internet users have been exposed to more advanced web applications that work as they should. Therefore, if you plan on incorporating a web application in your web design, you should do best to ensure that the application is polished. The app should not just be visually polished but it should work smoothly without any glitch. Needless to say, if your web application has bug, it will push some of your target audiences away. Invest more in high quality web apps.

Interactive content
Over the last decade, mobile devices have advanced significantly to extent of matching up with high-end desktop computers. As a result of this, search engines like Google have made emphasis on having mobile friendly web designs. As you work on a web design Santee, having a mobile friendly design will not be the only thing you will need this year. Customers are craving more personalized and entertaining experiences. This is why you need to make use of cookies to learn more about the preferences of your target audiences. The content you provide need to be more personal. Your content should be something your audience can associate with.

The three are the main trends you need to keep up with this year. There are more things you need to keep an eye on. Make sure you keep up with the latest trends and include them in your work. That is the only way you will be able to become a great web designer Santee.

Web designer Santee

Web design Santee is an exciting industry to be in more so if you love innovating and have an eye for remarkable designs. While there are innumerable beautiful and functional websites out there, there are also a ton of ugly and overdone ones. One thing you don’t want is for your new website to fall in the ugly category. As the year gathers momentum, it is only wise to keep up with the best web design practices. Here are the top practices you need to embrace.

Focus on the target audience
The first point you need to remember at all times when working as a web designer Santee is that the target audience always comes first. Forgetting about the end user is the worst mistake you can ever make. A successful website is not just a remarkable visual piece but a portal for funneling more customers in. You must start your web design project by compiling a list of the likes and dislikes of your target audience. What do they want and expect from you? Keep your audience in mind throughout the project. Don’t ignore them when making changes to your website later.

Keep branding
The worst thing about web development is that you have to keep investing time and resources to make it better and relevant to your audiences. In addition to adding fresh content every now and then, you have to ensure that your branding is consistent. Don’t confuse your visitors because none of your web pages look anything like your home page. Use must use predetermined branding colors, messaging and logos on all your pages. The page layouts must also be the same.

Simple layout
As a web designer Santee, you know that you are always competing with other competitive designers. To stay afloat, most designers choose to go overboard with their designs. This is something you must never do. When your website layout is too complicated, you will lose your target audiences. Keep it simple. Only use relevant elements and reduce the clutter.

Have strong CTA
Call-to-action is a must have in your web design Santee. Your visitors want to be told what to do next. You do this through the CTA. The CTA need to be placed in an appropriate place on your website layout and they should make sense to the target audience. For example, the ‘Contact Us’ type of CTA should be placed towards the bottom of the page. That way, the visitor can contact you after they are fully educated about your products and services.

There is a lot more you need to do when refining your web design this year. A few things worth mentioning is the use of high quality videos and images and following the best SEO practices. The rule of thumb is to keep up with the trends. Don’t lag too far behind.

Web design Santee

Web design Santee has come a long way; from the age of text-only websites to intuitive parallax layouts. Whether you want to create a website for your business or for personal use, there are several things that you will need to do. In this post, we shall be taking a look at the 2 key things that every website must be able to do.

Get visitors to stay on past the blink test
The blink test basically refers to whether the first-time visitors to your site will stay on or decide to leave. Will they stay on your site longer than 15 seconds? An experienced web designer Santee will tell you that a  successful website has to pass the blink test and keep visitors coming back. To achieve this, there are a few things that need to be done.

• Create a simple layout that is aesthetically attractive

When a web design is too complex, it often pushes visitors away. This is more so if the web elements are too confusing. Simplicity is the ultimate sophistication. The layout of your site needs to be clean and simple. It should be easy on the eyes too. The goal is to create a site that makes access to information easy. It should have an intuitive navigation menu, elements kept on a grid rather than all over the pages, less cluttered and uses complementary colors.

• Killer content

A great web design will not keep your visitors on your website. Visitors landed on your website because they were looking for answers. Provide high quality content that is not only search engine optimized but one that is useful to your target audience. The content must also be easy to consume. Make use of white spaces, catchy headlines and subheadings and also use bullets. Internet users are skimmers. They hate reading. Don’t forget to add relevant images to your content.

Draw traffic to its pages
Now that your website is up, your work is far from over. The next step is to drive traffic to your website. Doing so is a continuous process. If you plan on using a web designer Santee make sure he has the experience and resources needed to help drive traffic. Here are some of the things you will have to do:

• Link building
• Citations
• Post new content regularly
•  Use relevant keywords; both single word and long tail keywords
• Create permanent 301 redirects
• Social media integration

These are the core things that a website must be able to do. Never be in a hurry to get your website online. Get everything right before presenting it to your target audience.

Web design Santee

A web designer Santee is charged with the responsibility of creating an impactful website that delivers results. For any website to deliver results, its visitors have to stay on it longer and take the action that is required. However, more often than not, people quickly click away from a new site seconds after landing on it. If you are recording a high bounce rate, you should consider doing the following things.

Use a simple and visually attractive layout
First things first, your web design has a great part to play in regards to the bounce rate. If you want a web design Santee for your business, you must consider creating a layout that is not only aesthetically appealing but also simple. When a web layout is too complex, it ends up confusing the visitors and this often causes them to click away. Make use of an obvious layout. Your visitors should be able to find the navigation menu without straining. Your contact information should also be on every page. Don’t forget to add a contact page.

Use an intuitive navigation menu
Speaking of an intuitive navigation menu, you need to note that this serves as your GPS. What that means is that if you don’t have a good navigation, visitors will get lost and they have no choice but to leave your site. Therefore, if you are a web designer, Santee, the first thing you need to do is to create a sitemap. You should then use the sitemap to compile an intuitive navigation menu that will guide visitors around your site. Make sure all the important pages are on the navigation menu.

Have mobile-version of your site
More than 60% of your site traffic will come from mobile users. More and more people are using mobile devices to access the web. The worst mistake you can make is that of creating a website that only has a desktop version. By so doing, you will be locking mobile users out. Needless to say, if mobile users cannot view your website comfortably they will click away. Did you know that having a mobile friendly website will boost your search engine rankings?

Regularly add high quality content
Last but not least, the only reason you have visitors on your website is because they are interested in what you have to offer. You don’t want to fail them with a web design Santee that offers no value. Start by investing more in high quality content. You need content that answers questions that your target audiences have. You also need to post new content regularly. This is the key to reducing the bounce rate and getting more repeat traffic.

Web designer Santee

Web design Santee requires that you keep up with the trends. There are so many changes taking place in the realm of web development and online marketing. It is your duty as a web designer to implement these changes and embrace the best practices in web development. As the year kicks off, the purpose of this post is to educate you on the top trends that you ought to embrace from now onwards.

Mobile first
In the past decade, mobile technology has advanced significantly. We are living in the age of mobile devices where most of the Internet searches are done using mobile devices. With that in mind, you have to keep mobile first as a web designer Santee. Over 60% of the traffic you will be getting will come from mobile users. Don’t lock them out.

In addition to that, it is important to note that search engines, with Google leading the way, are giving priority to websites with a mobile friendly design. What this means is that having a mobile friendly website will improve your ranking. Google actually ranks mobile searches differently.

Custom illustrations
One thing you cannot afford to do as a web designer Santee this year is to use stock photos for all your illustrations. This might have worked in the last few years but it is definitely time to change. People can now tell fake from original. If you rely too much on stock photos, your website will look doctored and that will hurt your reputation. Whenever possible, you must use custom illustrations. If you sell clothes, take photos of your products and use them on your website. Don’t download random photos online and use them.

High quality content
Another thing you will have to invest more resources in is the content. People come to your website to gain more knowledge. In addition to ensuring that you have the best web design Santee, you have to ensure that your website has the best content. High quality content will keep visitors coming back and also boost your search engine ranking. Post original content and follow all the SEO rules more so when it comes to link building and keyword density.

Less clutter
Last but not least, your website this year should be clean. No more clutter. Quit beating about the bush when introducing something and go straight to the point. The busy day schedules of people today don’t allow them to spend too much time reading texts. Make use of explainer videos and add subheadings and lists in your text content.

Web design Santee

Web designers Santee don’t just want to create a beautiful website, they want their remarkable work to be seen. It makes no sense in creating the most remarkable website only for it never to be seen. To make sure this never happens, you need to invest more in search engine optimization (SEO). In this article, we shall be taking a look at the top things you need to do to boost your search ranking in 2018.

Use the mobile-first approach
Statistics show that 6 in every 10 Google searches are made from mobile devices. What this means is that a whopping 60% of the searches made are done using mobile devices. As a result of this, Google gives ranking priority to websites that have a mobile friendly layout. As you work on your web design Santee, it is imperative that you make sure that it is mobile-ready. That way, you will not only benefit from better ranking but also accommodate potential clients who are accessing your website using mobile devices.

Make better videos
Most web marketers don’t understand the full benefits of implementing videos in their web design Santee. This was big in 2017 and will be bigger this year. Research shows that 43% of internet users want to see more video content. As a result of this, Google is giving ranking priority to quality video content. It is estimated that by 2021, video content will make up for 80% of online traffic. As you make changes to your search engine optimization strategy this year, make sure that your new strategy includes adding video content.

Useful content that is easy to consume
Over the years, you have heard that the best way to achieve high ranking in search engines is to invest in high quality content. This hasn’t changed. Great content will boost your ranking. As a matter of fact, the only reason people keep coming back to your website is because you offer them with informative content. This year, you must stop copy-pasting content and then modifying them so that they look original. Hire a team of professional writers and let them create high quality web copies and blog content. As a web designer Santee, you must focus on providing high quality content that is easy to consume; being easy to consume means that the text is legible with proper use of white spaces, bullets and subheadings.

There are many changes taking place in the realm of online marketing. Make sure you embrace the best trends. Doing the same things you have been doing in the last years will not benefit you. Take a step forward.

Web designers Santee

Web design Santee is no longer left solely to the professionals. Anyone with a computer can easily build their own website using the resources available online. However, when it comes to a business website, you have to be more careful. Creating a website that is short of professional will hurt the success of your business. Working with an experienced web designer Santee is highly recommended. However, if you plan on doing everything on your own, here are some of the things you should consider having.

Domain name
Regardless of the type of website you are working on, you will always need a domain name. This is unless you are using free hosting services which assign domain names to you. The domain name is your web address. It needs to be easy to remember and to type. This is the first thing you need to get.

Web hosting
After registering a unique domain name, the next step is to get web hosting service. Your choice will depend on your finances and what you need as a web designer Santee. Your options include shared hosting, VPS hosting, dedicated hosting, and free hosting. For serious businesses that need the best hosting results, dedicated hosting is the way to go.

Business email
Prior to starting work on your web design Santee, you will need a business email address. This will be provided to you by your hosting service provider. A business email boosts your credibility when you email your clients. Your business email uses your domain name. It is something like info@yourdomainname.com. This is more professional and you won’t have to worry about your clients assuming that the email you send to them is a scam.

Content management system
Your website will need software to run on. That is the content management system. Refrain from building your own CMS from scratch. Make use of existing web software like WordPress. It will save you time and give you access to professional tools that will enable you to refine your web design.

Choose a web design
The next step is to pick a website template design. If you are using a CMS like WordPress, you will be spoilt for choice when searching for a template. There are so many themes to pick from. Pick the one that best reflects your business and one that will be appreciated by your audience. You should also make sure that the web design Santee blends well with your business logo.

With the above things in hand, you can go ahead and start working on your website. A few additional things you will need include:

• High quality images
• High quality content that is SEO friendly
• Google analytics

Creating a website is easy but creating a remarkable website is not for everyone. If you feel stuck in web development, never hesitate to seek help from a web designer Santee.

Web design Santee

Web designer Santee do more than just write lines of code and compile them to create a website. The choice of web design has to be in line with the business it is being created for. The designer must also use a solution that will make content management easy. What is more is that he has to think about search engine optimization. If you want to create your first website, here are some of the key steps you will need to take.

Pick a content management system
Yes it is possible to create your own content management system but doing so will take up a lot of time and money. It may even be problematic in future when you want to transfer your website to an established content management system. This is why the use of established content management systems is highly recommended. One of the best platforms you can use is WordPress. It is free to use and has a huge community backing it. There are also so many guides you can use to create web design Santee on WordPress.

Get your domain name and web hosting
The second step is to get domain name. This will be the address of your website. It is what your visitors will type into their browser to get to your website. Make sure that the domain name is easy to remember, easy to type and if possible search engine friendly.

Once that is done, you will need a hosting service. Content management systems hold your data. To store large amounts of data and make it possible for thousands or even millions of people to access it at the same time, you will need a good hosting service. The list is endless when deciding on the hosting service to use. Pay attention to the bandwidth limits, storage space and support service when picking a hosting service. You must also pay close attention to the service fees. A good web designer Santee will first assess his website needs prior to deciding on the hosting service to use.

Install WordPress
Considering you are using WordPress as the CMS, you will need to install it once you purchase a domain name and hosting service. To do this, sign in to your hosting service account and go to the account control panel. From here, search for ‘WordPress’ then select the domain name that you wish to install. You are done. After that, you can login to your WordPress account and install your desired themes and plugins. WordPress also allows drag-and-drop when adding content. There are numerous resources you can use to work on your web design Santee from this point. The huge WordPress community has everything covered.

Web designer Santee