Web designers Santee focus more on aesthetics and functionality. More often than not, they forget about security. If you have been keeping up with the news, you may have read a lot about hacking. Company servers and their websites are being hacked every other day. As a web designer, it is your duty to ensure that your website is not easy to hack. Understanding the top reasons why creating a secure website is important can help rethink your web development strategies.
Affects ranking
Did you know that how secure your website is will impact its ranking? In 2014, Google updated its algorithm so that it favors websites with HTTPS over ones with HTTP. Although this has an impact of about 1%, this is a pretty huge percentage.
Far from the algorithm updates, there are hackers who are only interested in compromising your online reputation. They do so by implementing bad SEO without your knowledge. When you are done working on a web design Santee, you will mostly contact websites that offer related products and ask them to link to you. Hackers know this and they will compromise your online reputation by either deleting these links or adding links that tarnish your business. Hackers can also change your code and content in order to impact your ranking negatively. Ensuring that your website is secure is the key to avoiding undesired drops in your ranking.
Gives a bad reputation
Businesses thrive on good reputation. If your website is known to be insecure, chances are no customer will be willing to disclose any information to you. They will also choose not to do business with you. This happens when you are hacked. Out of fear of their information being leaked, customers will choose not to visit your website.
Ensuring your website never gets hacked in the first place is the key to managing your online reputation. You must work with a web designer Santee who takes web security very seriously. The last thing you want is to lose the trust of your most loyal customers simply because you never created a website that was secure enough. Not addressing web security issues is committing commercial suicide.
Breaches will cost more than just clients
Yes bad reputation will cause you to lose valued customers but it will also open avenues for lawsuits. A simple hack can attract loss of data, fines, collapse of your website or even the end of your business.
Keeping your website secure has to be a top priority. Start by moving from HTTP to HTTPS. You must also make use of SSL connections. The passwords to your admin area must also be stronger. Don’t be afraid to work with a security consultant too.